Hi Viz Ads Appearing in Birmingham Centre

Has anyone noticed that very large illuminated advertising screens are popping up throughout the city? (See below)

There’s an enormous one on the A38 Expressway near Aston University. And now there’s one on the bridge from the Hyatt Hotel to the ICC/Symphony Hall in Broad Street.

Is this the Council trying to earn some more money to cover their Government reductions and debts?

I must say I find the one in Broad Street cheapens the whole area and the prestige of the ICC/Symphony Hall  as a venue of choice nationally. For example, I’m not sure that the Conservative party would enjoy David Cameron (or David himself) photographed traversing the bridge seemingly to identify with one of the varying advertisements displayed – one could easily construct a cartoon, I’m sure.

Does anyone know what Council policy is for these giant, highly illuminated, and hence vulgar, advertisements is?

Does the Broad Street BID approve or even have a say?

Please post a comment below if you have any intelligence of this and what you think of it.

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